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Chocolate Appearance


Look at the chocolate. High quality chocolate is free of bubbles and blemishes, and has a nice even surface sheen.
Chocolate Touch


Rub your finger over the chocolate. It should feel smooth and should just begin to melt to the warmth of your touch.
Chocolate Sound


Break the chocolate and listen to its sound. Premium chocolate produces a sharp, pristine click and a clean edge.


Take a deep whiff of the chocolate. The stronger and more persistent the smell, the better your chocolate would be.
Chocolate Mouthfeel


Put the chocolate in your mouth and feel its texture. It should be velvety rich, gently dissolving into a creamy liquid.


Roll the chocolate across your tongue to taste its flavour elements. Fine chocolate is always an explosion of the senses.

aste chocolate. Taste promiscuously. Taste alone and taste with friends. Taste plain chocolate; taste chocolate with raisins and nuts. Taste white chocolate, milk chocolate, and the very many percentages of the dark. Taste single origins; taste blends. Taste velvety soft truffles that instantly melt in your mouth. Taste pralines that you can bite off with a crunch. Taste gourmet chocolate and ask what the big deal is. Taste chocolate you’ve never tasted before and wonder what took you so long to try it. Taste chocolate. It’s a tall order. Are you up for it?

Surely, it's a good chocolatier that makes good chocolate. But it's a good taster who makes a good chocolate even better.

Course Contents

  • You will learn about the chocolate making process from bean to bar, tasting cocoa butter and nibs in their purest forms.
  • You will learn to identify REAL chocolate using our sensory guides of quality, and will never ever be fooled by imitations!
  • You will have an opportunity to taste and enjoy chocolate of varying compositions and different origins around the world.
  • You will get familiar with chocolate lingo and terminology used by professional chocolatiers, chefs, and industry insiders.
  • You will have the chance to win our special connoisseur’s box featuring a diverse selection of sample chocolate tasters.

In the mind of the taster

Sometimes you just want to put a piece of chocolate in your mouth, not think about it, and enjoy it mindlessly. But to truly experience your chocolate you need to understand what’s going on, where those flavour nuances might be coming from. You need to know where that chocolate might have been grown and what its characteristics are. When you eat chocolate this way, you will realise that it really enhances your experience of enjoying it. We like to call this increased awareness "chocolate mindfulness" and it’s all about rekindling a relationship with your chocolate.

Chocolate has an inspiring story about how its flavours are directly connected to the places and people involved in its making. Once you learn to recognise and appreciate these differences, your experience of eating chocolate will change forever.

Let your tongue be the guide

Chocolate is arguably the most popular food on the planet. Everybody loves it but very few are connected to what it is and how it's made. Chocolate comes from the cocoa bean, which comes from the fruit of the cacao tree. The bean tastes nothing like chocolate, yet it is exactly where all that mind altering sexiness of chocolate comes from. In fact, the base of any good chocolate is simply cocoa beans and sugar. To connect people to that kind of simplicity and to show them how delicious that simplicity can be, and how complex it can be at the same time, is really an exciting opportunity.

The large majority of chocolate consumed by us today is a construct of mass industrial production. But there is no machine that can tell you if your chocolate tastes good. Only you can be the judge of that.

Join our chocolate tasting club

We'll keep you posed about our upcoming chocolate tasting events.